Integrated Marketing



Strategic marketing effectively delineates key audiences and customer segments while detailing their interests and pain points. Integrated marketing is the discipline of determining the best marketing channels to reach various stakeholders all within the constraints of budget considerations.

At MJ Lilly Associates, we can help you develop strategic and integrated marketing programs. In particular, we focus on ensuring customer-focused, needs-based messaging for delivery a variety of initiatives that cut across the communications spectrum. Offering a full-range of research, content development and design capabilities, we can help you creatively develop a variety of marketing activities that fall into the following categories:

Branding and Positioning

Branding is the heart and soul of a marketing campaign. At MJ Lilly Associates, we partner with our clients to build and refresh brands.

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Integrated Marketing

We engage in strategic marketing campaigns and develop integrated marketing and communications plans that enhance business results.

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Content Marketing

We help create smart, well-written and emotionally resonant materials that stand out amidst the deluge of information.

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Focused Offerings

To best serve our clients, we have a created a number of focused offerings to address critical marketing opportunities.


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