Jake Wengroff is a technology journalist and digital marketing leader. He currently advises clients on their content marketing, demand generation, and social media strategies, implementing programs that measure ROI and optimize budgets across paid, owned and earned channels. Jake was recently the technology reporter for Overnight America, broadcast to an audience of over 1.5 million listeners each week via the CBS Radio Network. He previously served as global director of social media strategy and research for consulting firm Frost & Sullivan and earlier in his career managed media relations and marketing programs for such clients as Bear Stearns (now JP Morgan Chase) and BNP Paribas. He holds an MBA in Finance from the University of Miami and a B.A. in Comparative Literature from Brandeis University and is fluent in Spanish.